Advertise

2008 Advertising Rates
Materials
About our Readers
Editorial Calendar
Reprinted Articles
Advertise on our Web Site
Advertising Contract
Terms and Conditions

To download a PDF of Commercial Mortgage Alert's latest media kit, click here.

To reserve space now, call Mary Romano at 201-234-3968, or e-mail her: mromano@hspnews.com.

2008 Advertising Rates

	1 Time	2-4 Times	5-12 Times	13+ Times
Discount
	None	5%	15%	30%
Gross price
Full***	$4,600	$4,370	$3,910	$3,220
Junior	3,800	3,610	3,230	2,660
Half-H or Half-V	3,200	3,040	2,720	2,240
1/4-page	2,200	2,090	1,870	1,540

Belly Wrap:
Wraps over the front and back cover, full-bleed color ad. For details please contact Mary Romano at 201-234-3968, or e-mail her: mromano@hspnews.com.

Color:
For two colors, add $1,000 per insertion.
For three or four colors, add $2,000.

***Bleeds: subject to 10% premium. Bleed size is 9 x 11.5”; trim size is 8.5 x 11”.

Positioning:
For back page, add $1,000.
10% premium for guaranteed placement.
Premium ad rates apply: Jan. 4, Feb. 1 & June 6, 2008.

Commission:
15% for recognized advertising agencies if the invoice is paid within 30 days.

Deadlines:
Color: 10 days prior to issue date.
B&W: 7 days prior to issue date.
(Earlier during holiday weeks.)

Delivery
E-mail: mromano@hspnews.com
FTP: Host Name: sirspeedynewark.ftpaccess.cc, Login: anonymous, no password is necessary.

Dimensions:

Full Page	Junior	Half Page (Horizontal)	Half Page (Vertical)	Quarter Page

7" wide, 9" high	5" wide, 7" high	7.25" wide, 4.5" high	3.5" wide, 9" high	3.5" wide, 4.5" high
Full Bleed		Belly Wrap

live: 8 x 10.5" trim: 8.5 x 11" bleed: 9 x 11.5"		live: 16.5 x 7.5" trim: 17 x 8" bleed: 17.5 x 8.5"

Advertise on our Web Site

Buttons appear on some pages. See below for sizes. Contact Mary Romano at 201-234-3968 for details.

Side navigation area

Conferences

Get bonus distribution by delivering your message to decision-makers attending a major industry conference. See Editorial Calendar for dates.

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Materials

Black & White:
Black and white ads should be Press-Optimized PDFs with fonts embedded and highest-resolution graphics possible (minimum 300 dpi).

Color:
Press-Optimized PDF with all Fonts embedded, highest resolution graphics possible (minimum 300dpi) and set as CMYK. To ensure correct color, send a hardcopy matchprint to us. Please call Mary Romano with questions.

Deadlines:
Color: 10 days prior to issue date.
B&W: 7 days prior to issue date.
(Earlier during holiday weeks.)

Delivery
E-mail: mromano@hspnews.com
FTP: Host Name: sirspeedynewark.ftpaccess.cc, Login: anonymous, no password is necessary.

Web ads:
Gif or jpg format.

Note:
Please be aware that our newsletters are delivered via Email as a PDF and in Print. Files should be set up for optimum output in both formats.

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About our Readers

Real estate professionals count on Commercial Mortgage Alert for the authoritative word on securitization and financing activities involving commercial and multi-family properties. The weekly publication is highly regarded for its forward-looking coverage of the commercial MBS arena as well as the other real estate debt markets. Commercial Mortgage Alert’s reputation as the bible of real estate finance is largely attributable to a team of editors who have been covering CMBS since the Resolution Trust Corp. jump-started the market in the early-1990s.

The newsletter’s editorial content is supported by its CMBS Database, which is recognized as the definitive measure of market activity.

Commercial Mortgage Alert is published by Harrison Scott Publications, which also produces Real Estate Alert, Hedge Fund Alert, Asset-Backed Alert and Private Equity Insider.

Distribution/Readership:
Commercial Mortgage Alert is sent weekly by mail and email to hundreds of professionals involved in the structuring, issuing and investing aspects of real estate finance and securitization. This highly targeted readership includes paid subscribers and hundreds of market participants who receive Commercial Mortgage Alert as part of complimentary three-week subscriptions. Be sure to ask about our special conference distributions, some of which are listed on the editorial calendar.

Commercial Mortgage Alert Facts:

*Annual subscription price:	$3,197 (47 issues)
* Average weekly readership:	16,000+
* Paid readership:	2,600+
* Pass-along readership (5 times):	13,000+
* Average/promotional circulation:	1,000+

Paid Circulation by Business Type:

Mortgage originator:	34%
CMBS investors:	17%
Attorney:	17%
Trustee:	6%
Developer/borrower:	5%
CMBS/Bond Underwriters:	3%
Consultant:	2%
Other:	15%

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Reprints

Want your clients and prospects to see an article that mentions your company? We can reprint any article with a customized layout under the newsletter’s logo — an ideal addition to your packet of marketing material.

Copies	B&W Logo/ Plain Paper	Color Logo/ Plain Paper	Color Logo/ Glossy Paper
100	$50	$100	$300
250	100	175	375
500	150	250	450
1,000	225	350	550
2,000	350	500	700

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Editorial Calendar

*Click here for note about color deadlines.

MAY 2008

MAY 2
Reserve by: April 23; Materials by: April 25

Special Distribution: Real Estate Media's "RealShare Toronto" conference, in Toronto.
All breaking news -- no scheduled features.

MAY 9
Reserve by: April 30; Materials by: May 2

Special Distribution: MBA's "CREF Servicing & Technology" conference, in Chicago. (Door-to-door delivery to rooms of attendees. Copies of Commercial Mortgage Alert will also be available in the registration area throughout the conference).
Special Distribution: Real Estate Media's "RealShare Downtown" conference, in New York.
Special Distribution: IFR's "European Real Estate Capital Market" conference, in London.
Editorial Feature: Annual ranking of last year's top originators among the largest insurers.

MAY 16
Reserve by: May 7; Materials by: May 9

Editorial Feature: REIT credit-rating review.

MAY 23
Reserve by: May 14; Materials by: May 16

Special Distribution: Insight Information's "Canadian ABS" conference, in Mont Tremblant, Canada.
Special Distribution: Real Estate Media's "RealShare Boston" conference, in Boston.
All breaking news -- no scheduled features.

MAY 30
Reserve by: May 21; Materials by: May 23

All breaking news -- no scheduled features.

JUNE 2008

JUNE 6
Reserve by: May 28; Materials by: May 30
* Premium ad rates apply *

NEW High-Profile Display: "Chair Drop" at CMSA's "Annual Convention," in New York. A copy of Commercial Mortgage Alert will await every attendee on each chair in the opening general session. Copies will also be available in the registration area throughout the conference.
Editorial Feature: Listing of rated commercial-mortgage servicers.

JUNE 13
Reserve by: June 4; Materials by: June 6

Special Distribution: Terrapinn's "Property Derivatives World" conference, in Paris.
All breaking news -- no scheduled features.

JUNE 20
Reserve by: June 11; Materials by: June 13

All breaking news -- no scheduled features.

JUNE 27
Reserve by: June 18; Materials by: June 20

All breaking news -- no scheduled features.

JULY 2008

JULY 4
Reserve by: June 25; Materials by: June 27

Editorial Feature: Midyear CMBS underwriter ranking.

JULY 11
Reserve by: July 1; Materials by: July 3

Editorial Feature: First-half ranking of top loan contributors to the CMBS market.
Editorial Feature: First-half CMBS statistical review.
Editorial Feature: First-half ranking of underwriters of unsecured REIT bonds.

JULY 18
Reserve by: July 9; Materials by: July 11

Editorial Feature: First-half ranking of CMBS servicers.
Editorial Feature: First-half ranking of rating agencies in the CMBS market.
Editorial Feature: First-half ranking of buyers of U.S. CMBS B-pieces.

JULY 25
Reserve by: July 16; Materials by: July 18

Editorial Feature: First-half ranking of CMBS trustees.
Editorial Feature: First-half ranking of CMBS law firms.

AUGUST 2008

AUGUST 1
Reserve by: July 23; Materials by: July 25

All breaking news -- no scheduled features.

AUGUST 8
Reserve by: July 30; Materials by: Aug. 1

All breaking news -- no scheduled features.

AUGUST 15
Reserve by: Aug. 6; Materials by: Aug. 8

All breaking news -- no scheduled features.

AUGUST 22
No issue published.

AUGUST 29
No issue published.

SEPTEMBER 2008

SEPTEMBER 5
Reserve by: Aug. 27; Materials by: Aug. 29

All breaking news -- no scheduled features.

SEPTEMBER 12
Reserve by: Sept. 3; Materials by: Sept. 5

NEW High-Profile Display: "Chair Drop" at CMBA's "Western States CREF" conference, in Las Vegas. A copy of Commercial Mortgage Alert will await every attendee on each chair in the opening general session. Copies will also be available in the registration area throughout the conference.
All breaking news -- no scheduled features.

SEPTEMBER 19
Reserve by: Sept. 10; Materials by: Sept. 12

All breaking news -- no scheduled features.

SEPTEMBER 26
Reserve by: Sept. 17; Materials by: Sept. 19

All breaking news -- no scheduled features.

OCTOBER 2008

OCTOBER 3
Reserve by: Sept. 24; Materials by: Sept. 26

Editorial Feature: Nine-month ranking of CMBS underwriters.

OCTOBER 10
Reserve by: Oct. 1; Materials by: Oct. 3

Editorial Feature: Nine-month of top mortgage contributors to CMBS market (nine months).
Editorial Feature: Nine-month statistical review of CMBS issuance.
Editorial Feature: Nine-month ranking of REIT-debt underwriters.

OCTOBER 17
Reserve by: Oct. 8; Materials by: Oct. 10

All breaking news -- no scheduled features.

OCTOBER 24
Reserve by: Oct. 15; Materials by: Oct. 17

All breaking news -- no scheduled features.

OCTOBER 31
Reserve by: Oct. 22; Materials by: Oct. 24

All breaking news -- no scheduled features.

NOVEMBER 2008

NOVEMBER 7
Reserve by: Oct. 29; Materials by: Oct. 31

All breaking news -- no scheduled features.

NOVEMBER 14
Reserve by: Nov. 5; Materials by: Nov. 7

All breaking news -- no scheduled features.

NOVEMBER 21
Reserve by: Nov. 12; Materials by: Nov. 14

Editorial Feature: REIT credit-rating review.

NOVEMBER 28
No issue published.

DECEMBER 2008

DECEMBER 5
Reserve by: Nov. 21 ; Materials by: Nov. 25

All breaking news -- no scheduled features.

DECEMBER 12
Reserve by: Dec. 3; Materials by: Dec. 5

Editorial Feature: Listing of rated commercial-mortgage servicers.

DECEMBER 19
Reserve by: Dec. 10; Materials by: Dec. 12

All breaking news -- no scheduled features.

DECEMBER 26
No issue published.

JANUARY 2009

JANUARY 2
No issue published.